Since last year Kia's Nirobot, which was developed by Interpublic Group's Ansible, has helped thousands of consumers with "With its advanced technology and tremendous efficiency, the Niro sets a new standard in the market, and being the first bot for Messenger to debut a Super Bowl ad reinforces the idea that our newest crossover is like nothing consumers have ever seen before," says Michael Sprague, chief operating officer and VP for Kia Motors America.
We all know it's just the shiny new angle on the tired old breathless Super Bowl ad press release.
Travel search site Kayak today launched an interactive “chatbot” for Facebook Messenger that will let you search for—and book—travel right inside the app.
The new tool lets users find flights and hotels using conversational language rather than the old-school method of plugging in dates and sifting through hundreds of results.
Kia has already dropped two teasers regarding their Super Bowl ad for LI, the Iceberg and the desert, both featuring Melissa Mc Carthy.
The super bowl ad, created by Los Angels agency David and Goliath, will follow "a heroic and harrowing journey stretching from the polar ice caps to an arid desert." While I am pleased that I don't see any hamsters in this ad, Melissa Mc Carthy is not an upgrade.
Bournemouth digital agency Greenwood Campbell has developed a chatbot which works with Facebook Messenger to give up-to-date information about changes to line-ups and schedules at the event.
The social media firm was experimenting with teaching two chatbots, Alice and Bob, how to negotiate with one another.Still, there’s a big upside to using Messenger rather than the traditional Kayak website: Your search history and itinerary are instantly accessible in your conversation with the bot.“I was just traveling over the Atlantic,” Keller says.“This has been looked at by the team at Glastonbury and they have an app and they update their website as and when changes are made to schedules.“However, the solutions provided have some drawbacks: a lot of users don’t like downloading apps due to low storage on their phones and the website can sometimes be unreachable because the service at the festival is intermittent at best.” The Greenwood Campbell team had been reading about the emergence of Facebook Messenger as the second most popular social network, after Facebook itself.